Forging a path for future growth ADM's second annual global consumer trends highlight key drivers of growth in 2022 G lobal forces, growing tensions, and the ongoing pandemic has continued to cause uncertainty as consumers look to establish a sense of normalcy, leading to a growing urgency for businesses to understand shifting expectations and behaviors. While no one can truly forecast the future, there are signals in the industry landscape that make it possible to anticipate what's next. ADM, a global leader in nutrition, has released its second annual list of global consumer trends. Based on proprietary in-depth research as well as a network of trend spotters and industry experts around the world, the company highlights and analyzes the key growth spaces poised for takeoff, helping customers stay competitive and plan for emerging opportunities in the everevolving marketplace. The key drivers that reflect how consumer motivations are changing and the impacts for business and brands span from consumers connecting what they eat and how they feel, to aligning their spending more with like-minded companies. Below are just a few of the top consumer trends fueling global growth now and in the future that can help pave the way for innovation, renovation, and development platforms.
Table of Contents for the Digital Edition of ADM – Global Consumer Trends