Atelier Jolie is the newly launched design brand of Angelina Jolie and is noted for its purpose-driven approach to fashion. There is often a significant disconnect between the people who make the clothes (often factory workers in harsh conditions) and the consumers who buy and wear them, resulting in a lack of awareness and empathy regarding the human and environmental impact of clothing. the fashion industry. Atelier Jolie sees the potential for this to change by offering a direct connection between clients and a network of tailors, pattern makers and artisans who will create garments from vintage fabrics and headbands.
This sustainable, circular clothing concept is on a mission to make haute couture more accessible to the public, while increasing reverence for the supply chain that makes it possible.
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