Source: dairydimension.com
NOVUS has appointed three professionals to expand its technical, sales and customer-support capabilities in India’s poultry sector. The new team will serve producers, nutritionists and feed manufacturers across southern, eastern and selected regional markets.
NOVUS has appointed Dr Neha Karmakar as Technical Services Manager for Poultry in South India, Gopu Anil Reddy as Sales Manager for Andhra Pradesh and Telangana, and Santu Nandy as Sales Manager for East India. The company said the appointments combine local market knowledge with its scientific expertise in animal nutrition.
Karmakar has experience in feed formulation, research trials and gut-health assessment. Before joining NOVUS, she was an Assistant Professor of Animal Nutrition at Sri Vrundavan Polytechnic in Animal Husbandry, which is affiliated with Kamdhenu University. She also worked in industry with Suguna Foods.
In her new position, Karmakar will work with poultry nutritionists and producers on feeding strategies suited to their production requirements. Her remit includes applying knowledge of feed ingredients, intestinal health and farm management to nutritional planning and flock-performance issues.
Reddy joins NOVUS from Trouw Nutrition India. His background covers technical product knowledge, market analysis and customer-relationship management. He will work with poultry producers and feed manufacturers in Andhra Pradesh and Telangana, focusing on their operating requirements and connecting them with science-based nutritional products and services.
Nandy has joined as Sales Manager for East India after working with AB Vista. He brings existing relationships with poultry integrators, consultants and producers in the region. His responsibilities include customer engagement and identifying nutritional approaches that reflect local business requirements, including considerations related to price and product quality.
NOVUS said the appointments expand its regional sales and technical-support capacity as poultry businesses manage feed expenses, flock health and production performance. Dr Manish Kumar Singh, the company’s Regional Sales Director for India, said the appointments showed NOVUS’s commitment to the Indian poultry sector and to working with partners who understand producers’ challenges.
The company said its expanded team would provide technical services, regional market knowledge and customer support across India. Its stated areas of focus include feed efficiency, nutritional planning and customer-specific support for producers, feed manufacturers, nutritionists and consultants.
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