The four cases come in different colorways; metallic black, chromatic silver, pink leather, and purple fabric. These cases are available for purchase empty or filled with one lipstick shade. The 35 new shades include a versatile range of matte, shiny, bold, muted, and more designs. The lipstick shades can be purchased for approximately $36 USD and inserted into one Dior Addict refillable bottle. The items in this collection are inspired by recent iconic runway looks, and are designed to compliment these fashion statements.
The marketing campaign for the Dior Addict lipstick line showcases three of the brand’s ambassadors, Anya-Taylor Joy, Jisoo from the k-pop band ‘BLACKPINK,’ and Sharon Alexie. The ambassadors are shown in runway-inspired outfits wearing the bold shades of the new Dior Addict lipstick line while dancing and modeling.
Image Credit: Dior Addict