Freshcourt prides itself on its pre-packaged avocado portfolio, which brings each candy and savoury merchandise to cabinets, whereas sustaining its color with out the usage of any synthetic chemical compounds or preservatives.
“We have now perfected the usage of the excessive strain processing (HPP) expertise to kill micro organism however not alter the flavour or color of the avocadoes in any means, so the tip merchandise are 100% pure with no preservatives,” Freshcourt Advertising and marketing Director Eddie Garcia informed FoodNavigator-Asia.
“We have now an excellent 12 completely different merchandise in our portfolio, from guacamole to avocado salads to parfaits and extra – the primary goal for us is to develop avocado merchandise that may to all kinds of various style palates throughout the various completely different markets.
“So these may vary from spicy savoury flavours like jalapeno and habanero guacamole to southwest model avocado salads to candy tropical blends like mango and pina colada – the tropical blends specifically are extremely popular because it’s a complete separate class with no onions or spices and may be thought of both a snack or a dessert.”
The agency already has a footprint in markets reminiscent of the US, Canada, UK and Japan, and is seeking to broaden additional into Asia and the Center East as properly.
“It’s fascinating as a result of within the Center East, not too many shoppers are that aware of avocado because the local weather right here doesn’t enable for it to be grown, however it has turned out to be a fruit that basically matches their palate,” he stated.
“That is additionally very in sync with the demand for more healthy merchandise on this area and although guacamole shouldn’t be but that widespread right here, it’s a wholesome and clear product that may apply to many consumption events so there may be good demand.
“Asia can also be an excellent market as there’s some stage of familiarity with avocadoes right here and we’re already in Japan and searching extra carefully at locations reminiscent of South Korea and Singapore as properly.”
Its experience in HPP expertise has additionally performed a significant half in opening up export markets as a result of prolonged shelf lifetime of not less than 60 days, a vital consideration in terms of avocado provide chain logistics, on condition that any staleness can be instantly obvious within the product color as avocadoes are inclined to blacken as soon as uncovered to the weather.
“HPP has allowed us to increase the merchandise’ shelf life by loads – what we do is course of these to guacamole or salads and so forth in Mexico and freeze them, then as soon as the vacation spot is reached these are thawed on the market,” he stated.
“As soon as thawed that is the place the advantages of HPP are clear because the merchandise can have one other 60 days of refrigeration – and as soon as opened, these will look and style precisely the identical as the primary day that they left the manufacturing firm in Mexico.”
Watch the video above to seek out out extra.
Discover more from PressNewsAgency
Subscribe to get the latest posts sent to your email.