SML Group provides retail tag and RFID solutions in the Middle East

SML Group, a provider of digital identification and label solutions, has announced the launch of its Middle East business operations with a new location in Dubai. The expansion will see SML bring its solutions to the growing Middle East region as it looks to develop its business operations globally and help its clients propel their brands into the future.

Dubai boasts a rapidly developing retail and apparel market, which is expected to grow to $3.2 billion by 2027. With this new location, SML demonstrates its commitment to the region by being the first in its industry to open a service location of RFID tags and solutions in Dubai, along with a strong focus on helping its customers prosper.

Ignatius KC Lau, CEO of SML Group, says: “This is a very exciting time for SML as we consolidate our presence in the Middle East with a new location in Dubai. We are confident that this new company will significantly contribute to the growth and success of SML in the region.”

After years of research and experience in the region, in which SML leveraged its strong global presence to deliver 150 million RFID tags and deployed Clarity to over 100 stores in the Middle East, SML believes now is the time to consolidate its presence in Dubai.

“Our new location in Dubai is a natural next step for us after the achievements we have already achieved in the region. We are here to serve our customers and we are optimistic about the value and impact we can bring to them in the future,” continues Lau.