Walmart Stops Advertisements on X, Becoming a member of the Promoting Exit

Walmart stated it had stopped promoting on Elon Musk’s X, becoming a member of the parade of main entrepreneurs that have left the social-media platform in latest weeks.

The retail behemoth stated the halt—in the course of its important vacation buying season—wasn’t due to a change in its promoting insurance policies, however about how effectively ads on X have carried out. Walmart largely stopped buying advertisements in October and the final ones ran round Thanksgiving.